The holiday season is a great time of the year to volunteer and make a difference in the lives of others. At SERVE 60™, we think it’s also a great time to travel!
In 2010, we launched the first ever SERVE 60™ “Giveback-Getaway” during the holiday season. Our social media campaign was simple. We asked individuals to make a pledge to volunteer and complete one hour of community service during the holiday season. By doing so, they were automatically entered to win a set of round trip tickets to anywhere in the Continental U.S. courtesy of our corporate partner, AirTran Airways.
The response was tremendous to say the least! Our 2010 winner spent her 60 minutes volunteering at a food pantry and helping families in her community. Next year, the promotion promises to have some added surprises and strategic partners that will make the SERVE 60™ “Giveback-Getaway” even bigger and better!