Farm Aid 25

SERVE 60™ is proud to have partnered with Farm Aid for its 25th anniversary on October 2, 2010 in Milwaukee, WI. Founded by Willie Nelson, Neil Young and John Mellencamp, the all day “concert experience” is truly remarkable. Farm Aid 25 was hosted by Tavis Smiley and featured Dave Matthews, Norah Jones, Neil Young, John Mellencamp and a special duet with Steven Tyler and founder, Willie Nelson.

The Boomerang Effect

The Boomerang Effect

SERVE 60™ believes in the power of collaboration. One of our most successful collaborations has been with our strategic nonprofit partner, The Marcus Graham Project (MGP) to create “The Boomerang Effect”. The Dallas, TX based nonprofit has a mission to increase diversity within the advertising, marketing, public relations and media industry through mentorship.

SERVE 60 Ambassadors

Our Brand Ambassadors

Meet the SERVE 60™Brand Ambassadors! Lesha Knowles and Tony Mancuso. We introduced Lesha and Tony to our volunteer community in early 2011. These two dynamic individuals definitely believe in giving back to their communities and helping others. Lesha enjoys volunteering with the elderly and Tony likes working with kids.


SERVE 60™ loves music! In summer 2010, we took our love of music and created America’s newest outdoor music concert series with a community service twist. Held on the 2nd Sunday of the month from June through September, the free concerts feature the best in local and regional gospel acts along with great food and retail vendors.